Yahoo! Mail Welcomes Facebook

June 2nd, 2010 |

I’ve never been a fan of things I don’t need. I don’t need a snuggie come this cold winter, I don’t need a bread maker from one of those shopping networks, and I don’t need Yahoo Mail teaming up with Facebook. In late May, Yahoo announced that its mail service would be stepping up by making the web more accessible through Yahoo Mail. Sites like Pandora, Flickr, YouTube, and popular blogging sites were magically incorporated last year to seamlessly transfer their updates to your user account for your viewing pleasure. The big news, however, came when Yahoo announced that your Facebook news feed would be accessible through Yahoo Mail. Not only will you see the latest viral videos that your friends ‘like’, but your mail even gets pre-sorted thanks to an upgrade. You can now read the important things first, but those e-mails about inheriting a large sum of money from an African Prince will have to wait. Sorry Nigerian scammers. Read the rest of this entry »

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Sunil Ramsamooj

Yahoo! Tells Google to Diversify…?!

April 30th, 2010 |

Yahoo.LogoYahoo! suggesting business strategies to Google is like Goldman Sachs advising Warren Buffet (Berkshire Hathaway) on how to invest successfully. Not only is Yahoo! behind Google in nearly every category (email, search engine capabilities, online apps, etc.), but even their name sounds like a joke when compared to competitors.

Don’t get me wrong. I think that Yahoo! has some great offerings; their small business site hosting is fantastic, and their analytics are simple to understand and use. Yet, other than those two products, I don’t tend to use Yahoo! very often. Google, for me, has pretty much invaded my online world.

GOOGLE.LOGLThus, when I read that Yahoo! CEO Carol Bartz has spurned Google for their “lack of diversity,” I was a bit taken aback. I then thought that maybe Bartz was just being tricky, trying to throw Google off their game. The reason I say this is because the criticism stemmed from her opinion that the search engine giant was too focused on search. Huh? Read the rest of this entry »

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Jeff Louis

Privacy vs. Access: Seven Tips for Practicing Safe Search

January 13th, 2010 |

Search engines have evolved, make no mistake about it. Where once a search engine did nothing but look for stuff, they now incorporate apps that are moving closer to the realm occupied by social media. Likewise, social media sites are fighting to capture their share of the search market by introducing real-time results. In the not-so-distant future, it wouldn’t surprise me a bit if Facebook (the biggest kid on the social media block) squared off against Google, undoubtedly the search engine king for the past decade. Unfortunately for us little people, this collision of search and social will lead to serious online privacy concerns.

Which is not to say that users aren’t already concerned about online security. We’ve come to an intersection, and it’s a Catch-22 because we have to give up privacy to gain access. Damned if you do, damned if you don’t. Lately, many of the privacy issues have focused upon social media sites, their associated apps, and the numerous security fumbles that nearly every social media site’s committed. However, the real “information” is being stored by your favorite search engine.

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Jeff Louis