One thing that is great about social media is that it is an area that anyone can enter this media for free. By anyone, I mean individuals, large corporations, non profit organizations, and small businesses. Small businesses are one of the groups who can gain the most from an effective social media campaign.

If you own or work for a small business, chances are that you don’t have alot of time to jump around from one social media site to another each day. Chances are that once you do get online into social networks you feel that you are diving into a rabbit hole with no end in sight.

With so many social networks available, which are the right ones for small business owners? No need to worry, I outline my recommendations below.

Twitter

You have probably heard enough about Twitter lately to make your head spin.  However, this site tops the list in that it is definitely the one social networking site small businesses need to be a part of.  Twitter offers what many other social networking sites do not offer, the ability to interact with customers and clients in a brief, real time conversation. Read the rest of this entry »