MySpace Chooses Not To Compete With Facebook

July 14th, 2009 |

Although implied, MySpace, part of the Rupert Murdoch media conglomerate News Corp. has decided not to compete with Facebook. Over the last couple of years, MySpace has lost revenue and users while Facebook has gained on both fronts. Instead, MySpace is changing their business model to an entertainment portal.

The new positioning, announced by Chairman Rupert Murdoch, is “refocusing” the beleagured site as a place where people with common entertainment interests will be able to connect. The Wall Street Journal, another News Corp. property, reported that neither Murdoch, nor CEO Owen Van Natta, provided specific details regarding the change. The Read the rest of this entry »

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Jeff Louis